VEXED GENERATION REISSUE

Advertising, branding, and editorial for the relaunch of Vexed Generation with Farfetch. Vexed Generation pioneered streetwear x social activism.  In ‘90s London, you were no one if you weren’t part of the Vexed ninja creative cult. We were Vexed then and we’re Vexed now. Originally produced 1994–2000. Picked up by Byronesque in 2019.

EDITORIAL

PHOTOGRAPHY REMEMBER YOU WERE MADE TO BE USED. STYLING PANOS YIAPANIS.

SOCIAL MEDIA

VIRAL MARKETING